7 Common Mistakes People Make When Hiring Marketing Leaders — And How to Avoid Them
Recently MOCCA NYC gathered for a spirited discussion on "What you need to know to hire a great marketing leader in 2017… or if you want to be that hire."…
Refreshing MOCCA’s Content: Rethinking our content strategy to better serve our members
With the recent MOCCA launch and rebrand we have created a new and improved website to reflect a more modern look-and-feel which has aimed to inspire and connect members and…
MOCCA Member Listed as one of 20 Women to Watch in Sales Lead Management 2016
SLMA CEO James W. Obermayer announced the winners of the “20 Women to Watch in Sales Lead Management” leadership program for 2016. Jocelyn King, Mocca Board President, was among those…
What marketers can learn from software developers
Marketers face an ever-expanding array of available technology and a need to harness it to improve their work. At the same time, senior marketing executives are simplifying their customer and…